Publicada em: 19/09/2018 às 15:27 |
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Um contributo da Teoria da Comunicação para a Teoria dos Imaginários Sociais
Palavras-chave
This paper examines the potential contributions that communication theory can offer to social imaginaries theory stemming from the ambiguity which a communicational perspective encloses. In fact, we can use communication as empirical study of the imaginary object. But we can also see communication as an angle of analysis capable of mobilizing a ommunicational perspective on the social imaginary. From this second standpoint, there is the possibility of social imaginaries to assume communicatively determined forms of symbolic interaction (in a broad sense). Indeed, it is argued that imaginative activity denotes a communicational dimension. To recognize this communicative dimension of social imaginaries involves considering the role of publicity in figuration and re-figuration of the social imaginary; and so we advance the notion of “public imaginal” as imaginative flux, as a field of imagistic and symbolic proliferation in which we can observe the routes and paths of social imaginaries in their many processes of differentiation and consolidation. Keywords
Um contributo da Teoria da Comunicação para a Teoria dos Imaginários Sociais |
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